Marketing Software Customers

Case Studies and Customer Success

VisitBritain - the official website of the British Tourist Authority, wanted to understand more about how its visitors arrived and progressed to make purchases online. The intention was to establish the best ways to promote the site and to better understand how visitors used it, before making decisions to purchase complete holidays or related items such as tickets and travel options.

Airmiles - Find out how Airmiles improved site conversions using web analytics.

Paddy Power - one of the UK’s largest gaming companies and the largest in Ireland, has selected a next-generation web analytics solution from SCL.